2021
Taking a page from John Muir and Henry David Thoreau, we turned the pamphlet into an educational, nature-inspired field guide. The final product was a love letter to the brand’s native forests, complete with penciled-in diary entries to make it feel like something pulled straight from your grandpa’s rucksack.
DESIGN
COPY
STRATEGY
ACCOUNT
AGENCY
FREDERICK ESCHRICH
LANDON GROVES
PATRICK COLLINS
MADELEINE MARRET WIRTH
SOMEODDPILOT